experience

People Magazine
Art Director, Creative Services
March 2013 – May 2014

Art direction and design of marketing and brand materials, creative mailings, event collateral, client presentations, advertorials, video and consumer advertising for long established Time Inc. brand. Prepared files for print and digital use. Managed projects through completion to ensure on-time and on-budget delivery. Acted as mentor for senior designer.

Better Homes and Gardens
Temp Art Director, BHG Marketing
November 2012 - March 2013

Art direction and design of marketing and advertising sales materials for long established Meredith brand. Create client advertorials for print and tablet edition. Produce branded content for events, sales presentations, promotional mailers and other client facing collateral.

The Newsweek Daily Beast Company
Art Director, Sales & Marketing
July 2011 - November 2012

Design and art direct marketing sales materials for TheDailyBeast.com. and Newsweek magazine. Create custom ad executions – in print and digital for the web and mobile devices such as the iPad, sales presentations, signature event collateral, branding ads and premiums. Designed and maintain media kit web site. Oversee freelance designers. Maintain vendor relations.

Allied Integrated Marketing
Freelance Art Director
April 2010 - June 2011

Responsible for producing a variety of creative materials for this full-service marketing, advertising, publicity and promotions agency catering to the entertainment industry. Design print and online content for theatrical productions, television shows and motion picture releases. Report to the VP/Creative Director.

Haymarket Media
Freelance Art Director
October 2010 - November 2010

Design and production of various sales and event collateral materials for the company’s business media titles such as PRWeek and SC Magazine.

Time Magazine
Art Director
November 2004 - November 2009

Responsible for creating a branded and consistent look and feel for all marketing materials and events. Designed and conceptualized client-specific ads and special advertising sections. Created logos for high profile company events. Produced materials initiated by Consumer Marketing, such as in-store signage, web banner ads and eblasts. Collaborated with copywriters and sales managers to create mock-ups for new business development. Created invitations and collateral event materials, produced motion video graphics and strategized on venue designs. Reported to the Creative Director, Marketing Services.


Miramax Films
Senior Advertising Designer

June 2002 - August 2004

Conceptualized layouts and designed newspaper and trade advertisements, theater posters, film banners, billboards and other printed materials to promote studio's films. Collaborated with the creative director, art directors and the marketing team on the daily campaign development of national and regional ads. Reported to the E.V.P. of Marketing.


The New York Times
Senior Promotion Designer

November 1997 - June 2001

Designed advertising sales and marketing materials for The New York Times. Collaborated with creative directors, co-art directors and copywriters to produce high-end support materials that included sell sheets, vending signs, posters, brochures, ads, media kits, presentations, event promotions and premiums. Worked directly with the production team regarding all aspects of printing and supervised press runs. Oversaw projects assigned to various freelance designers. Commissioned illustrators and photographers as needed. Reported to the Creative Director.


Gips Associates Inc.
Design Director
June 1993 - November 1997

Designed various advertising and promotional materials including consumer ads, media kits, presentations, posters, direct mail and signage. Developed corporate logos and identity branding, annual reports and audio and video packaging. Supervised the production of printed materials. Reported to the Principal/Creative Director.

 

education

 

 

Fashion Institute of Technology; State University of New York
Bachelor of Fine Arts Degree in Graphic Design - Magna Cum Laude

skills

 

 

Expert in Adobe Creative Suite applications including InDesign, Illustrator and Photoshop. Proficient in Microsoft Word, PowerPoint, Keynote, Dreamweaver and Flash. Working knowledge of Final Cut Pro, Motion and Excel. Mac and PC savvy.

awards

 

Graphic Design USA - Graphic Design Awards 2005-2007, Inhouse Design Award 2005
Creativity - Annual Awards 2006-2008, Gold Award Winner
MarCom Awards - Platinum and Gold Winner

 

contact

 

Ray Rualo | 917.806.6925